SNIPES X TRUE RELIGION POS INSTALLATION


Cologne, Frankfurt am Main, Berlin

In order to appropriately stage the limited special collection between Snipes and True Religion in December 2024, we were commissioned to design three mannequin islands in the main stores in Cologne, Frankfurt and Berlin. Inspired by the content of the campaign, we created small western-inspired parallel worlds that stood out in stark contrast to the urban store design. As a special highlight and to do justice to True Religion's brand essence, we developed and designed handmade denim masks made from upcycled True Religion jeans.

Customer

SNIPES SE

Year

2024

Services

Concept Development, Project Management, Production