SNIPES X ZERO SIX NEUF


Snipes Store, Frankfurt

For the collaboration between Snipes and Haftbefehl's new Zero-Six-Neuf collection, a unique in-store experience was created. For two weeks, an impressive special installation was displayed in the new Snipes store on Zeil: the cult kiosk Yok Yok was recreated as a small replica and integrated directly into the store.
With Haftbefehl's unmistakable street culture charm, an authentic atmosphere was created, perfectly showcasing the Zero-Six-Neuf collection. The highlight was a custom-designed slot machine, featuring matching sounds and graphics tailored to the collection – and offering real prizes.
Visitors could win either a piece from the Zero-Six-Neuf collection or vouchers for the original Yok Yok kiosk at the machine.


Recap Reel Snipes

Customer

Snipes SE

Year

2024

Services

Concept Development, Project Management, Production