During the Special Olympics World Games, which took place in Berlin from 17th to 25th of June, the inclusion of people with intellectual disabilities was the main focus.
In the Festival Village at Alexanderplatz, all partners and sponsors were represented with their stands. Nike managed to stand out especially with its colorful booth.
We supported from start to finish with concept development, production and supervision of the stand.
Visitors from different nationalities, with and without disabilities, were encouraged to try out tabletennis, cornhole, trampoline and the football wall during Open Play Time.
As a reward for their participation, all guests received a bib, which they could customize with spray paint on site.
Coaches from Nike and Pfeffersport, one of the largest inclusive sports clubs in Berlin, offered sessions once or twice a day. The sessions included sports such as football, disc golf, yoga and dance.