SUNSET RUN


Berlin

According to the motto „Dare jumping without overthinking“ Nike staged the CHASING HIGHS campaign. A 7km run, which featured various highlights concerning the motto. Among others the runners had to jump over a fire and were surprised by parcour runners. At the final destination a special "Bocksprung" photostation was waiting for the girls. JXZ supported the conception and organized the highlights.

Customer

Nike Deutschland GmbH

Year

2014

Services

Concept Development, Project Management, Production, Photostation